KEY ELEMENTS

1. Narration 
The video’s narrator, (narrated by either an actual Airbnb-er with a pre-written script or multiple voices from interviews conducted at Airbnb), will feel fun, honest and personal. The narration will guide the audience through the inter-workings of Airbnb, with a focus on its community and personality.  

2. Camera Movement
To convey the connectivity and flow of Airbnb’s offices, the camera never stops moving from one space to another. Using a Steadicam we can glide from room to room following a host different characters.  The final reveal pulls back to show a "doll house" view of the space with our cast of characters working seamlessly together.

3. Info-graphics
The narration will give real examples and real statistics. To visualize these stats and anecdotes, animated info-graphics will pop-up in 3D space in and around the office and track along with our camera movements. 

4. San Francisco
Capturing not only what Airbnb HQ is, but where it is, is equally important.  The video will have a flavoring of footage from around San Francisco to show the culture and scenery that hosts this tight-knit Airbnb community.


EXAMPLES

MOVING THROUGH THE SPACE
In The Life Aquatic the camera glides from room to room to display the interworking of the boat.

INFO-GRAPHICS POPPING UP IN THE REAL WORLD
In the opening credits for Stranger Than Fiction info-graphics appear in the 3D space.

A RECENT EXAMPLE OF OUR WORK INCLUDING KEY ELEMENTS
This video incorporates a roving steadicam and info-graphics tracked with the motion.

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